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Sign up and launch

Create a Product Hunt account and submit your product in minutes. You'll be ready to launch and connect with the community.

Create your account

  1. Visit producthunt.com.
  2. Click Sign Up in the top right corner.
  3. Enter your email address and create a password, or sign in with Google or Apple.
  4. Verify your email address by clicking the link sent to your inbox.
  5. Complete your profile by adding a profile picture and bio.

Once your account is created, you can start exploring products, voting, and commenting on the platform.

note

Your profile is public and visible to everyone on Product Hunt. This is intentional, the community values transparency and knowing who's behind each comment and product.

Submit your product

To submit a product for launch, navigate to your account menu and select My Products. From there, click Add a new product and fill in the required information.

Product details you'll need:

  • Product name, The name of your product.
  • Tagline, A one-line description (under 60 characters) that captures what your product does.
  • Description, A longer description explaining the problem you solve and how your product works.
  • Website URL, The link to your product's website or landing page.
  • Product category, Select the most relevant category (e.g., Developer Tools, Design Tools, SaaS, etc.).
  • Product image, A thumbnail image (512x512px recommended) that represents your product.
  • Gallery images, Additional screenshots or demo images showing your product in action.
tip

Your tagline is the first thing people see. Make it clear, benefit-focused, and specific. Avoid generic phrases like "The best tool for X", instead, describe what makes your product unique.

Set your launch date

After submitting your product, you can choose when to launch. Product Hunt allows you to schedule your launch for any future date. Most makers choose to launch on a weekday (Tuesday through Thursday tend to perform well) to maximize visibility during business hours.

You can change your launch date up until the day before your scheduled launch, so don't worry about choosing the perfect date immediately.

Prepare for launch day

Before your launch date arrives, prepare your team and gather resources:

  • Write a compelling maker comment, This is the first comment on your product page, posted by you. It's your chance to tell the story behind your product and engage with early visitors.
  • Gather your team, Assign team members to monitor comments, answer questions, and engage with the community throughout launch day.
  • Prepare responses, Think about common questions users might ask and prepare thoughtful answers.
  • Set up your forum, Create a pinned post in your product forum welcoming the community and explaining how to get support.
warning

Launch day requires active engagement. The more you interact with comments and questions, the better your product will perform. Plan to spend significant time on the platform on your launch day.

After launch

Your product page remains on Product Hunt permanently, even after launch day ends. You can continue to engage with users, post updates in your forum, and build your audience over time. Many successful makers use Product Hunt as an ongoing community channel, not just a one-day event.

See also

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